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Our Services

Jon Pelzer, Consultancy

Your Audience Opportunity - Expertly Defined,  Validated, Sized, Located, Segmented, and Profiled to Drive Profitable Growth

AUDIENCE VALIDATION FOR STARTUPS

I help startups secure funding for all types of consumer products or services with credible proof of buyer Audience potential.

AUDIENCE VALIDATION FOR NEW PRODUCTS

I show business development leaders whether consumer demand for new products or services will be sufficient to support business success.
 

AUDIENCE CENTRIC BDI-CDI ANALYSIS

I help brand managers optimize and increase sell through from their consumer Audiences in the brand, category and competitor context.


AUDIENCE CENTRIC COST PER SALE REDUCTION

I help marketing leaders lower cost per sale by showing them how to increase revenue levels for every dollar spent.


AUDIENCE CENTRIC B2B, SPATIAL SALES DASHBOARDS

I help local market sales teams close more/better deals with spatially based ‘proof of value’ selling points.

DATA ACQUISITION PLAN WITH HIGHER ROI @ LOWER NEGOTIATED COST

I help buyers of data sources avoid the pitfalls of overspending on consumer, b2b, spatial and secondary research data products.

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